Amplifying this weeks session with Mo Keita got me sizzling with ideas of where to begin, what to write about Africa my beloved continent. Yet, I must look within for one inspiring story from Rwanda my beloved country that has so much to offer. There are several incredible stories, rich with inspiration as I walk on Kigali’s clean streets, as I look at the bustling development, the rising skyline, medical delivery Zipline drones flying all over the country… I mean, that already affirms that Africa’s hope song that has been sung for centuries has long become a reality.
Before opening this rattling case of endless ideas, there is a battle to be won, the battle against ‘Africa’s negative narrative’. That barricade that stops the free-flow of ideas from manifesting. The time has come, the battle has begun for #AmplifyRwanda #AmplifyKenya and #AmplifyNigeria for the continents stories of hope in the reality we live in.
Victory is to create a story on Africa and post it on aKoma and ‘make Africa come alive.’
Starting the aKoma journey has been incredible and it all begins with presenting the narrative that ‘Africa is NOT a country’. That there is much more than what is presented on the global mainstream media. It is not all cast in red— blood, fire and death. This is the status-quo that must be disrupted. There are all shades of African life we hardly see in the mainstream media. Positive stories about Africa should not be so outlandish to even consider. That all Africans should walk upright in the land that they were born is dignity. Wherever they are scattered across the globe, there is always hope. Hope to be free to create and contribute their due as humans for the greater good of the continent.
That is when aKoma turns up!
And then… the negative narrative on Africa splatters all over the news… it keeps blocking the creative flow.
Getting past this negative narrative barrier is like a creative trying to quickly eat a bowl of well-cooked spaghetti during the news commercial break. The meal is so twisted and entwined so much so that eating this assembly of carbs will take forever to clear. Alas!! Says the hungry-for-ideas creative. These ideas are twisted and entwined and need formation. Her spaghetti heaped fork is almost, just almost arriving at its destination, the scent of finality so close, she can almost taste it. The anticipation of chewing this mountain of hope is so near, the mouth salivates with expectation. Eyes closed. Bright with ideas, creative-dearest, does not realise that these nasty strands of spaghetti are sliding through the forks faults. With a surprised mouth— she wonders how the spaghetti got so cold, so fast! Fork in mouth, she opens her eyes and behold, the slippery bunch had happily rejoined the rest of the laughing heap of spiced goodness in that hot dish.
My point here is that, creating positive content on Africa requires moving past that barricade of negative stories, that prevents ideas from freely flowing. It is like completing the task of eating hot spags with a fork. There are sizzling— mountains of sizzling hot great ideas that beg to be created. They compete for thought space as ideas float, twist and get entwined. They create a zing and a thrill as all the dots are connected to form the big story that Africa is. Creatives have a factory of ideas that float in zigzag motion during the formative stages. These ideas take shape as thought patterns are created. The Creative who has done this numerous times will know that connecting these clusters of thoughts will move the idea from point A to point B. Then from point C to Point D... And before they know it, they have finally arrived at Point Z.
This is Victory! Victory is to create a story on Africa and post it on aKoma and ‘make Africa come alive.’ Creating a story about Africa should not always lead to a negative and broken end product. The stories we so enjoy reading are those that inspire the vibrance, brilliance, and remarkable reality of my beloved country Rwanda and for all the people of Africa.